ARTICLE TO KNOW ON ONETRUST CONSENT AND WHY IT IS TRENDING?

Article to Know on onetrust consent and Why it is Trending?

Article to Know on onetrust consent and Why it is Trending?

Blog Article

Announcing TruConsent: India’s Truly Unified Privacy Suite


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Built for DPDPA. Engineered for India’s massive digital population.

Following extensive development, field testing, and regulatory vetting, we’re proud to announce TruConsent – the first privacy suite built ground-up for India’s digital law.

While most global tools retrofit for Indian compliance, TruConsent was designed with India’s legal framework in mind — not just to tick boxes, but to foster digital trust at scale.

Why the Timing Is Critical


After 23 years and 5 legislative attempts, India enacted the DPDPA on August 11, 2023. However, the law has yet to be enforced, with the Data Protection Board of India (DPBI) yet to be constituted.

India remains the last major market without an active data privacy regime, despite having one of the world’s largest online populations. This regulatory vacuum makes the need for compliant, rights-respecting infrastructure more urgent than ever.

Businesses can’t afford disjointed compliance strategies. They require a comprehensive, India-built platform that aligns with the rights-based framework embedded in the Act.

TruConsent meets that moment.

What’s Inside the Suite?


Explore all features in depth at TruConsent Features

TruConsent isn’t just another cookie banner tool. It’s a flexible, compliance-ready platform that includes every key function needed under the DPDPA:

Granular Consent Management
Set up multilingual consent flows, expiration rules, and opt-out options — across India’s diverse language base.

Data Principal Rights Center
Empower users with a portal to submit and monitor their rights requests for access, correction, erasure, portability, and objection.

Breach Management
Log, assess, and resolve data breaches — including escalation pathways aligned with DPDPA protocols.

Grievance Redressal
Ensure SLAs with automated timers. Assign cases and maintain transparency. Keep auditable records of all correspondence.

Nomination Management
Enable compliance with nomination provisions by allowing data principals to nominate trusted individuals.

Audit-Ready Activity Logs
Immutable, time-stamped logs across every action — aligned with principles of transparency and accountability.

DPIA & Assessment Engine
Evaluate privacy risks in processing workflows, third-party integrations and data exports — mapped to DPDPA requirements.

Developer-Friendly, Compliance-Ready


Whether you're a fintech, health-tech, or large enterprise, TruConsent offers:

• Quick-to-integrate SDKs and APIs
• Consent frameworks that work across apps and business units
• Separation of PII and hashed identifiers for privacy-first linkage
• Ready alignment with future DPBI licensing requirements

The TruConsent Advantage


? Built from scratch for DPDPA – not a GDPR copy-paste
? Covers the full compliance journey, not just consent capture
? Works for both massive enterprises and fast-growing MSMEs
? Customisable for every org size – with zero compromise on trust

The Road Ahead


India has long anticipated a comprehensive privacy law — but waiting time is over. In an era of mounting concerns over data misuse, winning trust is the new growth engine.

Businesses that take proactive steps in consent and rights management will not just meet legal standards — they will lead.

With TruConsent, you’re Consent Manager not just adopting software. We’re enabling a movement — to elevate user rights, business integrity, and digital fairness for a billion digital citizens.

Want to know more? Visit us at https://truconsent.io, explore our insights on the TruConsent Privacy Blog, or get in touch via [email protected].

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